Tudor Watches

Tudor USA - BTQ meatpacking New York 2020-3

Spaces that evoke art and technology

As you enter their Toronto boutique, you're greeted by an imposing decorative red façade, Tudor's signature color. This masterpiece of decorative art and technical prowess was produced in Switzerland by the Wider workshops and transported by sea to Canada. This façade is not only a symbol of the Tudor brand, but also of the technical expertise of the Wider workshops.

For the interior layout, the brand chose white and grey wallpaper wall coverings, wall-mounted showcases in various configurations, a TV cabinet, and backlit frames displaying images of their ambassadors printed on canvas. This configuration offers infinite modularity, allowing perfect adaptation to any space.

In front of this wall, to complete the layout of the sales area, are various display counters for watches of all sizes and a reversible Watch Bar, the central element of the corner area or boutique, creating a welcoming atmosphere for customers.

All designed by Wider SA Montreux's technical department to fit any space and configuration, ensuring unrivalled consistency and excellence in the Tudor outlets and boutiques we turnkey around the world.

  • Concept Boutique concept, mono-brand, multi-brand stores and SIS
  • Project date 2018 - 2023
  • Location International,
  • Architects Tudor Watches

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